ADV 3310: Digital Media Sales
Course Description
Provides a solid understanding of digital media sales and the digital environment. Student will be able to identify & explain key concepts related to sales efforts in digital and social media, implement digital and social media sales efforts, and justify integrated efforts with research, measurements and trends.
Reviews
One of the best classes I've taken here. The material is challenging but rewarding.
Pros: Thorough coverage of topics, supportive professor
Cons: Heavy reading load
Tips: Keep up with readings - they build on each other.