ADV 201: Social Media and Personal Branding

ADV University of Illinois at Urbana-Champaign 3.0 credits

Course Description

Creating a personal brand is no longer a nice-to-have; it’s expected and vital to social media influencers, student athletes and online celebrities. This course focuses on practical strategies for building and maintaining a strong personal brand on social media for career advancement and social influence. Students will develop advanced social media strategy skills and identify risks involved in online reputation management. This course will help you create an authentic personal brand and amplify your career.

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