ADV 314: Sports Public Relations

ADV University of Illinois at Urbana-Champaign 3.0 credits

Course Description

Sports public relations is designed to show the management function of developing and sustaining two-way lines of communication, understanding, acceptance, and cooperation between a sports organization and all the other stakeholders, including team, athlete, league, organization, company and brand and its respective publics. Prerequisite: Restricted to students with Sophomore, Junior, or Senior class standing. Eligible for PR minor.

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