AGEC 414: Agribusiness and Food Market Analysis

Course Description

Credits 3.
3 Lecture Hours.Application of economic and marketing principles to contemporary food and agribusiness marketing; practical marketing management for agribusiness firms; market analysis; and marketing strategy and planning as related to the emerging trends in the global food and agribusiness sector of the economy.Prerequisites:AGEC 317;MKTG 321; and junior or senior agribusiness majors only.