COMM 322: Communication Tactics

Course Description

Credits 3.
3 Lecture Hours.Examination of strategic use of communication tactics; analysis of new and digital media in organizational and public communication; skill development in strategic use of communication tactics including writing for new media, researching, planning, integrating and evaluation effectiveness of traditional and new media tactics in strategic public communication.Prerequisite:Grade of C or better inCOMM 323, junior or senior classification.