MARA 466: Strategic Management

Course Description

Credits 3.
3 Lecture Hours.Strategic issues facing organizations, including top management decision making and social responsibility; environmental and industry analysis; establishing organizational mission and objectives; corporate, business and functional level strategy formulation; global and multidomestic strategies; strategic implementation and control; integrating operations, finance, marketing and human resource strategies; case analysis.Prerequisites:MARA 363,MKTG 321,SCMT 364, andFINC 341; senior classification or approval of department head.