SPMT 300: Introduction to E-Sports Management

Course Description

This course will provide students with an overview of sport management and leadership concepts and practice. Esports has transformed gaming into a global spectator sport capturing the attention of people worldwide. Facilitating the growth of esports has been the introduction of ‘franchising’ and creating official leagues for teams, owners, advertisers, and publishers to build professional organizations. This class will investigate various aspects of esports, including communication methodologies, team structure, player management, social media strategies, and league regulations. Students will explore the financial, legal & ethical, marketing, and operational issues surrounding the Esports industry. Finally, students explore career opportunities in Esports management. (F, W, S).